Tabletop Game & Packaging Design
Client:
Crafty Escapes (Independent Project)
Challenge:
Create an immersive, narrative-led escape-room experience that could be delivered as a physical product, combining engaging gameplay, clear user interaction, and a cohesive brand experience suitable for online retail and postal distribution.
Responsibilities:
Led the project from concept to production, developing the game narrative, puzzle mechanics, visual identity, packaging, and all supporting game materials. Managed prototyping, print production, and assembly considerations while ensuring the gameplay experience, brand presentation, and physical product worked cohesively as a complete customer experience.
Crafty Escapes was developed as a fully realised escape-room-in-a-box experience, designed to bring the immersion of live escape rooms into the home. I created the concept, storyline, puzzle structure, and visual identity, designing every component from maps and clues to packaging and printed materials. The project required balancing storytelling, usability, and production constraints to create an engaging and intuitive player experience. From initial concept development through to physical prototyping and print-ready artwork, the project demonstrates a multidisciplinary approach to product, brand, and experience design, resulting in a cohesive retail-ready game designed for online sale and postal delivery.
